Jitendra Tewari

Dr Jitendra Tewari

PROFESSOR
Marketing

Office Location

Tahlequah
Business & Technology 210A
(918) 444-2928

Bio

Jitendra Tewari, Ph.D.
Professor (Marketing)

Professor with considerable corporate experience focusing on areas of marketing, marketing research, logistics, behavioral aspects of marketing and international business.

Education
Research Interests
Teaching Interests
Professional Activities
Courses Taught

Education:

Ph D,Marketing,Florida Atlantic University,,2001
OtherPost Graduate Diploma in International Trade,,Indian Institute of Foreign Trade,,1980
MA,Business Economics,University of Delhi,,1979
BA,Economics (Honors),St. Stephens College,,1977

Prospect Theory, Behavioral Economics, Pricing, Areas of Behavioral Aspects of Marketing and Behavioral Economics, Consumer Behavior Quantification and Research

Marketing Management (Capstone Course)
Buyer Behavior
Integrated Marketing Communications
Marketing Research
Quantitative Techniques in Business
Sales Management
International Marketing

Intellectual Content:

Incremental Factor Pricing of Technology versus Financial Capital Over Time (Conference Proceeding), Discovery, Accepted, November, 2019
Markov Chains for Forecasting Brand Decay in Volatile Technology Environments (Conference Proceeding), Discovery, Published, November, 2019
A Decade of Progress in Self-Leadership Research- David Kern Northeastern State University Jim Phillips Northeastern State University (Journal Article, Academic Journal), Teaching & Learning, Published, December, 2017
Application of Quantitative Estimation Methods in Behavioral Pricing (Conference Proceeding), , , August, 2018
Self-leadership change project: the continuation of an ongoing experiential program (Journal Article, Academic Journal), Integration, Accepted, August, 2017

Courses Taught:

INTL SUPPLY CHAIN MANAGEMENT - SCM 4533 - Fall 2020
MARKETING MANAGEMENT - MKT 4543 - Fall 2020
PRINCIPLES OF MARKETING - MKT 3213 - Fall 2020
BUYER BEHAVIOR - MKT 3323 - Summer 2020