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Jitendra Tewari

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Dr Jitendra Tewari

tewari@nsuok.edu

  • PROFESSOR
    Marketing

Office Location

  • Tahlequah
    Business & Technology 210A
    (918) 444-2928

Bio

Jitendra Tewari, Ph.D.
Professor (Marketing)

Professor with considerable corporate experience focusing on areas of marketing, marketing research, logistics, behavioral aspects of marketing and international business.

Education:

  • Ph D,Marketing,Florida Atlantic University,,2001
  • OtherPost Graduate Diploma in International Trade,,Indian Institute of Foreign Trade,,1980
  • MA,Business Economics,University of Delhi,,1979
  • BA,Economics (Honors),St. Stephens College,,1977
Prospect Theory, Behavioral Economics, Pricing, Areas of Behavioral Aspects of Marketing and Behavioral Economics, Consumer Behavior Quantification and Research
Marketing Management (Capstone Course)
Buyer Behavior
Integrated Marketing Communications
Marketing Research
Quantitative Techniques in Business
Sales Management
International Marketing

Intellectual Content:

  • Incremental Factor Pricing of Technology versus Financial Capital Over Time (Conference Proceeding), Discovery, Accepted, November, 2019
  • Markov Chains for Forecasting Brand Decay in Volatile Technology Environments (Conference Proceeding), Discovery, Published, November, 2019
  • A Decade of Progress in Self-Leadership Research- David Kern Northeastern State University Jim Phillips Northeastern State University (Journal Article, Academic Journal), Teaching & Learning, Published, December, 2017
  • Application of Quantitative Estimation Methods in Behavioral Pricing (Conference Proceeding), , , August, 2018
  • Self-leadership change project: the continuation of an ongoing experiential program (Journal Article, Academic Journal), Integration, Accepted, August, 2017

Courses Taught:

  • INTL SUPPLY CHAIN MANAGEMENT - SCM 4533 - Fall 2020
  • MARKETING MANAGEMENT - MKT 4543 - Fall 2020
  • PRINCIPLES OF MARKETING - MKT 3213 - Fall 2020
  • BUYER BEHAVIOR - MKT 3323 - Summer 2020